Transamerica Expo Center and DIEX MIDIA announce partnership.

The space, which hosts the most important corporate events, congresses and trade shows in the city of São Paulo, inaugurates a new Digital Experience Circuit, offering another visibility option to its clients.

São Paulo, 25 de agosto de 2022.

O Transamerica Expo Center is part of Conglomerado Alfa, one of the largest business groups in Brazil, with a presence in the financial market, services, agribusiness and consumer goods. With 22 years of existence, recently completed, it is located in the southern zone of São Paulo and is part of the hospitality and entertainment complex that includes Hotel Transamerica and Teatro Alfa.

Recognized for its modern infrastructure, the space has seven halls, support rooms and foyers totaling 40,000 m2.

In 2019, the site will be renovated with a more modern facade and the creation of a boulevard with a green area, pergolas, lounges and kiosks, making the environment more pleasant and allowing for greater integration of the visiting public.

O Transamerica Expo Centeis considered a reference in the event industry for the services it offers and the modernity of its facilities.

With the continuity of this purpose, a partnership has been signed with DIEX MÍDIA to offer its clients a circuit of digital experiences with DOOH (Digital Out-of-Home) technology, which will allow events to expand their function of communication, integration and involvement.

“A DIEX MÍDIA has brought new solutions in digital experiences to the events sector, giving our clients and exhibitors more visibility and engagement with their brands. We are confident that this partnership will yield great results for all,"said Alexandre Marcilio, Diretor Geral do Transamerica Expo Center/Hotel Transamerica.

“"Incorporating the Digital Media Circuit into their marketing planning opens up new opportunities for event organizers, sponsors and exhibitors,"explains Juan Pablo De Vera CEO da DIEX MÍDIA. “"Therefore, it is very gratifying for DIEX MÍDIA to partner with Transamerica Expo Center. I am sure that together we will add value to all participants," concludes De Vera.

Having solid partnerships with qualified suppliers guarantees DIEX MÍDIA A excellence in the execution of its work. That is why all TheLED, a company with 10 years of experience, a reference in innovation, developing exclusive and customized products.

About DIEX MÍDIA:

A DIEX MÍDIA offers a new concept of digital experiences for the events and entertainment market, bringing the DOOH (Digital Out-of-Home) media ecosystem to business trade shows in Brazil.

The company presents itself as the largest network of digital experience circuits and integrated solutions for promoters and organizers to manage high-impact experiences in events, congresses, exhibitions, entertainment, sports and shows.

Site: www.diexmidia.com
Phone:+55 (11) 2847-4982
E-mail: contato@diexmidia.com

Press Information:
Mandarino Comunicação
Elaine Mandarino
emandarino@mandarinocomunicacao.com.br
Phone: +55 (11) 99113-7122

For more information about the Transamerica Expo Center

Site: https://www.transamericaexpo.com.br/
Instagram: https://www.instagram.com/TransamericaExpoCenter/
Facebook: https://www.facebook.com/TransamericaExpoCenter
Linkedin: https://www.linkedin.com/company/transamericaexpocenter/

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